Just like you, I wanted to become a recognized entrepreneur with a unique identity, separate from the overshadowing success of my partner's profession. Before embarking on this journey, I was living a life that felt defined by someone else's achievements. As a devoted partner and parent, my own dreams and aspirations often took a backseat, and my professional identity seemed lost in the shadow of my spouse's demanding career.

I went in search of a solution that could offer both empowerment and a roadmap to establishing my own successful enterprise within the franchising industry. But unable to find one that addressed the how to get started in a cohesive way. I made it my mission to document the process and create a system of starting and growing a franchise business.

This framework was designed not just to navigate the practicalities of starting and growing a franchise business but to do so in a way that nurtures personal growth and identity development. The success I've experienced since implementing this framework was so transformative that I felt compelled to share it with others who might be facing similar challenges.